We build the system that asks every real customer of yours for a review, with no incentives and no filtering, and that answers all of them. Fixed price, no calls.
PUNTUAZO · BAR CASA MERCÈ · TUESDAY
14:02table 7 pays
14:03the receipt carries the QR
14:31review 5★ “the rice, unreal”
14:40answer published
TOTAL+3 reviews today
292 million
reviews blocked or removed by Google in 2025 for breaking its policies, plus 782,000 accounts restricted. Bought reviews fall.
Google Maps Trust & Safety Report, 2026
+12% and +0.12 stars
is what goes with answering reviews, measured across tens of thousands of hotels.
Proserpio and Zervas, Marketing Science, 2017 · US sample
Zero incentives
No prize draws, no discounts and no filtering out the unhappy. It is the only thing Google policy allows, and in writing it recommends asking by link, QR code, receipt and email.
Google Maps content policy
You are not short of reviews because you do a bad job. You are short of them because nobody remembers to write one when everything goes well.
La gente no pone reseñas positivas por propia iniciativa casi nunca si no estás suplicándolas y aún así la mayoría tampoco lo hacen, pero luego las negativas bien rápido van, por eso el tema de las reseñas no lo veo justo realmente, de un negocio pueden salir contentos el 99'9% de la gente que ninguno te pone su reseña, pero si de los cientos o miles que entren solo unos cuantos tienen experiencia negativa, esos bien rápido te ponen como un sitio nefasto donde ir.
4.16
is the average rating of Google listings in Spain.
Partoo Spain Barometer 2025 · 23,339 outlets across 106 brands, nearly all of them chains. A single small business is not playing under those conditions.
74%
of consumers look for reviews from the last three months. For 32%, from the last two weeks.
BrightLocal, Local Consumer Review Survey 2026 · US sample
89%
expect the owner to reply. And 8 in 10 would sooner use a business that answers every review.
BrightLocal, Local Consumer Review Survey 2026 · US sample
47%
would not use a business with fewer than 20 reviews.
BrightLocal, Local Consumer Review Survey 2026 · US sample
It is not a dashboard you have to learn or a fee you forget to cancel. It is a one-time job, with four deliverables and a person behind them who answers for them.
PUNTUAZO · THE MECHANISM
TOTAL4 steps, not one more
Half the visible offering in this sector does one of these six things. All of them come at a price, and the first three also wipe out the reviews you already had.
«Offering incentives, such as payments, discounts, or free goods or services, in exchange for posting reviews or changing or removing negative reviews.»
Google calls it fake engagement and bans it outright. In Spain it has also been an unfair commercial practice since 28 May 2022 under art. 27.8 of the Ley de Competencia Desleal (Spain’s unfair competition act), which catches whoever commissions it as well. And there is a third reason, the most practical one: it does not work.
Tell us the name of your business and the town. Within 24 working hours we send you one page with your listing next to three businesses in your category and your area, and a sentence at the end: how many reviews separate you from the one with the most.
Above roughly €150 a month, this sector sells by phone and without a published price. We publish both, and the three guarantees.
The system built and running in 5 working days.
€149
Delivery · 5 working daysAnyone with a verified listing and no system in place.
The full diagnosis, the defence, and Setup installed inside it.
€390
Delivery · 10 working daysThe owner who wants to fight for the map and knows what a customer is worth, and the owner who has just been left a review by someone who was never a customer.
Not one of them is ours, and not one comes from a survey we ran on ourselves. You can go and check them.
+33%
in revenue goes with answering more than one in five of the reviews you are left.
Womply, 2019 · 200,000 US small businesses
+54%
in annual revenue above average is what businesses with more than 82 reviews take. With more than 9 recent reviews, +52%.
Womply, 2019 · 200,000 US small businesses
74%
of people look for reviews from the last three months. Your problem is usually not the number: it is the date.
BrightLocal, Local Consumer Review Survey 2026 · US sample
3.5 to 4.5
is the rating band that takes the most money. Businesses on a flat 5.0 take less, because it usually means very few reviews and it smells fake.
Womply, 2019 · 200,000 US small businesses
All four come from US samples. The equivalent Spanish study has never been published, and we say so because it is exactly what separates us from anyone who makes the percentages up.
Puntuazo is made by Trocalia Digital S.L., a Spanish company with a single founder. We are not eight people, we do not look after five hundred clients at once and we are not going to pretend otherwise.
We are cheap because this is a product and not a project: no sales rep, no kick-off meeting, no bespoke quote and nobody ringing you. In this sector the expensive part is the selling, not the work.
What we know how to do, automating repetitive work properly, we already apply elsewhere: we run a platform of eight digital local newspapers.
About us, in fullThis sector is full of cold calls about “Google rankings”, and even of a scam that impersonates Google to steal email accounts. Being suspicious is the healthy response.
No, it is the exact opposite. Buying reviews is banned by Google, which does not allow “offering incentives, such as payments, discounts, or free goods or services, in exchange for posting reviews”, and it has been an unfair commercial practice in Spain since 28 May 2022 under art. 27.8 of the Ley de Competencia Desleal (Spain’s unfair competition act), for the business that commissions them too.
It also does not work: in 2025 Google blocked or removed 292 million reviews and took down 13 million fake listings. We do not write a single review and we have no “reviewers”. We write the replies and we build the request to your real customers.
No. Anyone who guarantees that is promising a result on somebody else’s algorithm, and in Spain that is misleading advertising (art. 5.1.b of the Ley de Competencia Desleal, which refers literally to “the results that can be expected from its use”).
What we do guarantee in writing are two measurable things: the system live in 5 working days or you do not pay for it; and if we find nothing worth acting on in your listing, you get 100% back and you keep the document.
We cannot guarantee it. Nobody can, and anyone who tells you they have a direct line to Google is lying to you.
Here is what we do: we classify it and report it under the exact policy ground, which is what moves the odds (a generic “it is fake” report goes nowhere, and Google warns that it does not step into disputes between a business and its customers); we build the evidence file under art. 20.4 of the Spanish consolidated consumer act, which since December 2025 entitles you to request removal by proving conclusively that the author was never a customer; and if the review is unlawful and not merely negative, we escalate under art. 16 of the EU Digital Services Act, which obliges Google to give you a reasoned answer.
Two uncomfortable caveats: Google has no automated way of receiving reports, so the process is assisted and you are the one who clicks; and Spain has no standard civil pre-action procedure for identifying the anonymous author of a review, which stretches any court route into months.
Because this is a product, not a project. No sales rep, no kick-off meeting, no account team, no bespoke quote and nobody ringing you: the price is published and you pay by card in a minute. The expensive part of this sector is the selling, not the work.
We are Trocalia Digital S.L., and what we know how to do, automating repetitive work properly, we already apply elsewhere: we run a platform of eight digital local newspapers. What we are not: we are not eight people, we do not look after five hundred clients at once and we are not going to pretend otherwise.
No. There is no phone field on any form on this site, precisely so that we cannot. Everything is in writing: published price, card payment on this site and delivery by email.
If you have had an email from us and want no more, every send carries a one-click unsubscribe link and you can also unsubscribe on the unsubscribe page: immediate, permanent and we do not ask why. And one warning: if somebody rings you saying they are from Google, they are not from Google.
The Mirror is free and commits you to nothing. If it turns out you already have it all covered, we will tell you and we will not sell you anything.
Check my listing, free