Terms and conditions

These terms govern the purchase of the Puntuazo services, provided by Trocalia Digital S.L., NIF B70751490, with contact address info@puntuazo.com. The rest of the owner’s details are in the legal notice.

The services are aimed at companies, professionals and sole traders who hold a Google business listing or are in a position to hold one. By buying, you declare that you are acting in the course of your business and that you are authorised to manage the listing.

• The Mirror: a free one-page report comparing your listing with three competitors in your area and category. Delivered within 24 working hours. It is free and creates no obligation to buy anything.
• Setup: installation of the review request system, with the official link and QR code, a request template in your business name, the cadence configured, written replies to your last 20 unanswered reviews, the counter script and your Mirror with 5 competitors. A one-off payment that ends on delivery.
• The X-Ray: everything in Setup, plus the 12-page dossier, the one-by-one review of your 1 to 3-star reviews, the art. 20.4 evidence file for one review, the 90-day plan and an optional 30-minute video call. A one-off payment that ends on delivery.

The detailed and current description of each service is the one on the pricing page of this site at the time of purchase.

• Published prices are before VAT. The invoice applies the rate that corresponds under the rules in force and the status of the client.
• Setup and The X-Ray are paid once, at the moment of purchase. There is no subscription and no recurring fee.
• You buy on this site: you press the plan’s button and pay by card on the payment gateway (Stripe), which issues the invoice automatically. We neither see nor store your card details.
• The invoice is issued in the name of the company or professional buying.

If we change prices, the change does not affect services already bought.

• The Mirror: 24 working hours from when we receive the request.
• Setup: 5 working days from payment and from when you give us what we need to start.
• The X-Ray: 10 working days from payment and from when you give us what we need to start.

The clock starts when we have the essentials to work with: the name and town of the business or the link to its listing. If that arrives late, the clock starts from then and we tell you so in writing.

1. 1Delivery. If Setup is not delivered and working by the fifth working day, or The X-Ray by the tenth, you are entitled to a full refund of what you paid and you keep everything already delivered to you.
2. 2Findings. If, on analysing your listing for The X-Ray, we find nothing worth acting on, no gap against your competitors, no reportable reviews, no recency problem and no response-rate problem, we tell you and refund 100% within 48 hours. You keep the document.
3. 3Ownership. You are and remain the owner of your Google listing, and the link, the QR code and the delivered materials stay in your name. If you authorise access, it is solely as a delegated manager from your account, and you can revoke it at any time from your Google dashboard, without telling us.

Refunds are made by the same payment method and within a maximum of 5 working days from the moment the entitlement is recognised.

The subject matter of this contract is deliverables and deadlines, never results on third-party platforms. Expressly, and you accept this on purchase:

• No number of reviews is guaranteed, nor any rate of arrival.
• No average rating is guaranteed, nor that the current one will hold.
• No removal, amendment or hiding of any review is guaranteed. That decision belongs to Google alone.
• No position in Google Maps results is guaranteed, nor a place in the top three highlighted results.
• No continuity is guaranteed for functions that depend on Google’s interfaces or policies, which may change at any time. If they change, we adapt the service and tell you.

Any statement to the contrary coming from a third party is not ours and does not bind us.

• Owning the listing or being authorised to manage it, and having it verified.
• Providing contacts of real customers, lawfully obtained by your business and disclosed at the point of collection. Never bought lists or third-party data.
• Approving the draft replies. Nothing is published without your approval.
• Not asking us to apply incentives, satisfaction filters, pressure on the premises or review targets for staff. These are practices Google forbids, and we can terminate the contract if you insist.
• Telling us about any demand or complaint you receive connected with the review requests, so that we can assist you.

All three services end on delivery: The Mirror, Setup and The X-Ray are one-time jobs. There is no subscription, no renewal and no obligation of continuity left on either side.

We may terminate the contract, refunding the unused part, if the use of the service would force us to breach Google policy or the applicable rules.

The services are provided to companies and professionals in the course of their business, so the right of withdrawal set out for consumers in the texto refundido de la Ley General para la Defensa de los Consumidores y Usuarios does not apply.

Even so, and beyond what the law requires of us, the delivery and findings guarantees in section 5 work in practice as a refund.

When we run your campaign, you are the data controller and we are the processor. The art. 28 GDPR processor agreement is signed before we start. The detail is in the privacy policy.

We may update these terms. The version that applies to your contract is the one in force on the day you bought, unless you expressly accept a later one. The review date is at the top and bottom of this page.

The contract is governed by Spanish law. Any dispute will fall to the courts designated by the applicable rules.